000			00398nam a2200157Ia 4500
008			180712s9999 xx 000 0 und d
020			_a30515629
082			_a658.8 _bZIK
100			_aZIKMUND, William G.
245			_aExploring marketing research
250			_a4th ed.
260			_aFort Worth _bThe Dryden Press _c1991
300			_axxiv, 834 p.
650			_aMarketing research
942			_cS
999			_c15390 _d15390