000			00575nam a2200205Ia 4500
999			_c14879 _d14879
005			20230721121414.0
008			180712s9999 xx 000 0 und d
020			_a70841810
041			_aEN
082			_a658.8 _bLAN _223
100			_aLANCASTER, Geoffrey
245			_aEssentials of marketing: text and cases _c/ [by] Geoffrey Lancaster, Lester Massingham
260			_aLondon _bMcGraw-Hill _c1988
300			_aviii, 430 p.
500			_aIncludes index.
509			_aNS
650			_aMarketing management
700			_9149219 _aMassingham, Lester _eaut
942			_cR