| 000 | 00584nam a2200217Ia 4500 | ||
|---|---|---|---|
| 999 |
_c14875 _d14875 |
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| 005 | 20230215153629.0 | ||
| 008 | 180712s9999 xx 000 0 und d | ||
| 020 | _a8131502813 | ||
| 041 | _aEN | ||
| 082 |
_a658.83 _bZIK _223 |
||
| 100 | _aZikmund, W.G. | ||
| 100 | _aBabin, Barry | ||
| 245 |
_aEssentials of marketing research / _c[by] William G.Zikmund, Barry J.Babin |
||
| 250 | _a3rd ed. | ||
| 260 |
_aAustralia _bCengage Learning _c2007 |
||
| 300 | _axvii, 414 p. | ||
| 500 | _aIncludes glossary and index. | ||
| 509 | _aNS | ||
| 650 | _aMarketing research | ||
| 942 | _cR | ||