000 | 00723 a2200229 4500 | ||
---|---|---|---|
999 |
_c125933 _d125932 |
||
005 | 20201015104213.0 | ||
008 | 200219b ||||| |||| 00| 0 eng d | ||
020 | _a9781119059721 | ||
041 | _aEN | ||
082 |
_223 _a658.872 _bDEM |
||
100 | _aDempster, Craig | ||
100 | _aLee, John | ||
245 |
_aThe rise of the platform marketer _b: performance marketing with Google, Facebook, and Twitter, plus the latest high-growth digital advertising platforms |
||
260 |
_aHoboken _bJohn Wiley & Sons. _c2015 |
||
300 | _axii, 228 p. | ||
500 | _aIncludes index | ||
509 | _aNS | ||
650 | 4 |
_99604 _aInternet marketing |
|
650 | 0 |
_997945 _aConsumer behaviour |
|
650 | 4 |
_914455 _aRelationship marketing |
|
942 | _cS |