000 00539 a2200217 4500
999 _c125886
_d125885
005 20200219102242.0
008 200219b ||||| |||| 00| 0 eng d
020 _a9789332557185
041 _aEN
082 _223
_a658.8
_bKOT
100 _aKotler, Philip
100 _aKeller, Kevin Lane
245 _aMarketing management
250 _a15th ed.
260 _aNoida
_bPearson Education
_c2016
300 _axxvi, 756 p.
500 _aIncludes appendix, glossary
509 _aNS
650 4 _910913
_aMarketing
942 _cR