000 00704nam a22001697a 4500
999 _c125114
_d125113
005 20191122142732.0
008 191122b ||||| |||| 00| 0 eng d
082 _223
_a658.827 SAT
100 _998482
_aSathya, Prasath Kumar, D
245 _aConsumer values and brand loyalty: a study on the perception of consumers on select branded clothing wears
_bThesis submitted to Thiruvalluvar University in partial fulfillment of the requirements for the Degree of Doctor of Philosophy in Commerce
260 _aVellore
_bThiruvalluvar University
_c2017
300 _a203 p.
650 4 _92210
_aBranding (marketing)
650 0 _998483
_aConsumer values-textiles
720 _aDr. M. Anbalagan
942 _cPR