| 000 | 00663nam a22001697a 4500 | ||
|---|---|---|---|
| 999 |
_c124707 _d124706 |
||
| 005 | 20191115103717.0 | ||
| 008 | 191107b ||||| |||| 00| 0 eng d | ||
| 082 |
_223 _a658.827 SUJ |
||
| 100 |
_997920 _aSuja, S. |
||
| 245 |
_aMarketing orientation in emerging economies with special reference to experiential marketing in food retailing outlets: _bA thesis submitted in partial fulfillment of the requirements for the degree of Doctor of Philosophy |
||
| 260 |
_aChennai _bAnna University _c2018 |
||
| 300 | _axx, 199 p. | ||
| 650 | 4 |
_92210 _aBranding (marketing) |
|
| 650 | 0 |
_997923 _aExperiential marketing |
|
| 720 | _aDr. Krishnaveni Muthiah | ||
| 942 | _cPR | ||