000 00381nam a2200145Ia 4500
008 190529s9999 xx 000 0 und d
020 _a892328096
082 _a658.802
_bINT
100 _aDay, George., ed.
245 4 _aThe Interface of marketing and strategy
260 _aGreenwich
_bJAI Press
_c1990
300 _axxi, 453 p.
650 _aMarketing-management
942 _cS
999 _c116860
_d116859