000 00450nam a2200169Ia 4500
008 190529s9999 xx 000 0 und d
020 _a256079617
082 _a658.8342
_bPET
100 _aPeter, J Paul
245 0 _aConsumer behavior and marketing strategy
250 _a2nd ed.
260 _aBoston
_bRichard D. Irwin
_c1990
300 _axxiii, 608 p.-
440 _aIrwin series in marketing
650 _aConsumer behavior
942 _cS
999 _c115696
_d115695