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1. Consumer psychology: a simple guide for understanding consumers

by Shanmugathas, Shivany.

Publisher: Chennai Kumaran book house 2020Availability: Items available for loan: Management and Commerce [Call number: 658.8342 SHA] (2). Items available for reference: Main Library [Call number: 658.8342 SHA] (1), Management and Commerce [Call number: 658.8342 SHA] (1).

2. Case studies in marketing

by Shanmugathas, Shivany.

Publisher: Colombo Chemamadu 2020Availability: Items available for loan: Management and Commerce [Call number: 658.800723 SHA] (1). Items available for reference: Main Library [Call number: 658.800723 SHA] (1), Management and Commerce [Call number: 658.800723 SHA] (1).
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