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1. Global marketing management: cases and readings

by BUZZELL, Robert D.

Edition: 3rd ed.Publisher: California Addison-Wesley pub. 1995Availability: Items available for loan: Main Library [Call number: 658.8 BUZ] (1), Management and Commerce [Call number: 658.8 BUZ] (3).

2. Global marketing management: cases and readings

by BUZZELL, Robert D.

Edition: 2nd ed.Publisher: California Addison-Wesley pub. 1992Availability: Items available for loan: Management and Commerce [Call number: 658.8 BUZ] (1).

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