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1. Bottom-Up marketing / by Al Ries, Jack Trout

by RIES, Al | Trout, Jack [Author].

Publisher: New York McGraw-Hill 1989Availability: Items available for loan: Management and Commerce [Call number: 658.8 RIE] (1).

2. Effective public relations: a practical approach / [by]Merry Shelburne

by SHELBURNE, Merry.

Edition: 2nd ed.Publisher: New Delhi Biztantra 2003Availability: Items available for loan: Management and Commerce [Call number: 659.2 SHE] (1).

3. Working solo sourcebook: essential resources for independent entrepreneurs. / [by]Terri Lonier.

by LONIER, Terri.

Edition: 2nd ed.Publisher: New York John Wiley 1998Availability: Items available for loan: Management and Commerce [Call number: 650.016 LON] (1).

4. Course module on BBAM 3272 advertising management: year 3 - semester 2 academic year 2016/2017

by Kumaradeepan, V | Kajenthiran, K.

Publisher: Jaffna Department of Marketing University of jaffna 2018Availability: Items available for loan: Management and Commerce [Call number: 659.1 KUM] (2).

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