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1. Marketing orientation in emerging economies with special reference to experiential marketing in food retailing outlets: A thesis submitted in partial fulfillment of the requirements for the degree of Doctor of Philosophy

by Suja, S.

Publisher: Chennai Anna University 2018Availability: Items available for reference: Management and Commerce [Call number: 658.827 SUJ] (1).

2. Consumer values and brand loyalty: a study on the perception of consumers on select branded clothing wears Thesis submitted to Thiruvalluvar University in partial fulfillment of the requirements for the Degree of Doctor of Philosophy in Commerce

by Sathya, Prasath Kumar, D.

Publisher: Vellore Thiruvalluvar University 2017Availability: Items available for reference: Management and Commerce [Call number: 658.827 SAT] (1).

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