UOJ Online catalog › Results of search for 'an:2209'

1.

Impact of product placement in Indian movies on consumer buying behaviour-a study with reference to Chennai Thesis submitted to Bharathiar University in partial fulfillment of the requirements for the Degree of Doctor of Philosophy in Management

by Denesh Kumar, S.

Publisher: TamilNadu Bharathiar University 2018Availability: Items available for reference: Management and Commerce [Call number: 658.827 DIN] (1).

2.

Strategic brand management : building, measuring, and managing brand equity

by Keller, Kevin Lane [et al].

Edition: 5th ed.Publisher: Chennai Pearson 2020Availability: Items available for loan: Management and Commerce [Call number: 658.827 STR] (1).

3.

Greener products : the making and marketing of sustainable brands

by Lannuzzi, Al.

Edition: 2nd ed.Publisher: Boca raton CRC press 2017Availability: Items available for loan: Management and Commerce [Call number: 658.827 LAN] (1).

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	1.	No cover image available Impact of product placement in Indian movies on consumer buying behaviour-a study with reference to Chennai Thesis submitted to Bharathiar University in partial fulfillment of the requirements for the Degree of Doctor of Philosophy in Management by Denesh Kumar, S. Publisher: TamilNadu Bharathiar University 2018Availability: Items available for reference: Management and Commerce [Call number: 658.827 DIN] (1). Add to your cart (remove)
	2.	Strategic brand management : building, measuring, and managing brand equity by Keller, Kevin Lane [et al]. Edition: 5th ed.Publisher: Chennai Pearson 2020Availability: Items available for loan: Management and Commerce [Call number: 658.827 STR] (1). Place hold Add to your cart (remove)
	3.	Greener products : the making and marketing of sustainable brands by Lannuzzi, Al. Edition: 2nd ed.Publisher: Boca raton CRC press 2017Availability: Items available for loan: Management and Commerce [Call number: 658.827 LAN] (1). Place hold Add to your cart (remove)