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1. CIM study text: strategic marketing management/ planning and control diploma paper 11 /

Edition: 2nd ed.Publisher: London BPP Pub. 2000Availability: Items available for reference: Management and Commerce [Call number: 658.8 CHA] (1).

2. Management accocunting: strategic planning and marketing

by McNAMEE, Patrick.

Publisher: Oxford Heinemann professional 1988Availability: Items available for loan: Management and Commerce [Call number: 658.8 MAC] (1).

3. Marketing management: a strategic planning approach /[by] Victor P.Buell

by BUELL, Victor P.

Publisher: New York McGraw-Hill 1985Availability: Items available for loan: Management and Commerce [Call number: 658.8 BUE] (1).

4. Strategic marketing managemet 1999-2000: planning and control, analysis and deci / Paul Fifield, Colin Gillgan

by Chartered Indtitute of Marketing.

Publisher: New Delhi Viva Books 1999Availability: Items available for loan: Management and Commerce [Call number: 658 CHA] (1). Items available for reference: Management and Commerce [Call number: 658 CHA] (1).

5. Strategic marketing: planning and control

by DRUMMOND, Graeme.

Edition: 2nd ed.Publisher: Oxford Butterworth- Heinemann 2002Availability: Items available for loan: Main Library [Call number: 658.8 DRU] (1).

6. The strategic and operational planning of marketing / [by] Gordon E.Greenley

by GREENLEY, Gordon E.

Publisher: London McGraw-Hill 1986Availability: Items available for loan: Management and Commerce [Call number: 658.802 GRE] (2).

7. Strategic planning & marketing: case studies

by SURRIDGE, A.R.

Publisher: London Accountancy Tours 0Availability: Items available for loan: Management and Commerce [Call number: 658.8 SUR] (1).

8. Strategic marketing management: planning, implementation and control

by Wilson, Richard M.S | Gilligan, Colin.

Publisher: Oxford Reed educational and professional 1977Availability: Items available for loan: Management and Commerce [Call number: 658.8 WIL] (1).

9. Strategic marketing planning

by Gilligan, Colin | Wilson, Richard M.S.

Edition: 2nd ed. Publisher: Oxon Routledge/ Taylor & Francis Group 2012Availability: Items available for loan: Management and Commerce [Call number: 658.8 GIL] (1).

10. Management strategic planning of marketing stage-4

Publisher: London BPP publication 1993Availability: No items available Damaged (1).

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