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Essentials of marketing research / [by] William G.Zikmund, Barry J.Babin

by Zikmund, W.G | Babin, Barry.

Edition: 3rd ed.Publisher: Australia Cengage Learning 2007Availability: Items available for loan: Main Library [Call number: 658.83 ZIK] (1), Management and Commerce [Call number: 658.83 ZIK] (3).

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Essentials of marketing research / Joseph F.Hair, Jr., David J. Ortinau, , Dana E. Harrison

by Hair, Joseph F., Jr | Ortinau, David J | Harrison, Dana E.

Edition: 5th ed.Publisher: New York McGraw hill 2021Availability: Items available for loan: Management and Commerce [Call number: 658.83 HAI] (1).

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