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21. Principles of services marketing

by PALMER, Adrian.

Publisher: London The McGraw-hill 1994Availability: Items available for loan: Management and Commerce [Call number: 658.8 PAL] (1).

22. Modern marketing: manual of principles and practices of marketing / by S.A.Sherlekar

by SHERLEKAR, S.A.

Publisher: Bombay Himalaya pub. 1981Availability: Items available for loan: Management and Commerce [Call number: 658.8 SHE] (1).

23. Principles of marketing

by Kotler, Philip | Armstrong, Gary | Agnihotri, Prafulla Y.

Publisher: [S.I.] Pearson 2018Availability: Items available for loan: Technology Library [Call number: 658.8 KOT] (1).

24. Principles of marketing

by Kotler, Philip | Armstrong, Gary | Agnihotri, Prafulla Y.

Edition: 17th ed.Publisher: New York Pearson Education 2018Availability: Items available for loan: Management and Commerce [Call number: 658.8 KOT] (1).

25. Principles and practice of marketing / David Jobber, Fiona Ellis- Chadwick

by Jobber, David | Ellis- Chadwick, Fiona.

Edition: 9th ed.Publisher: London Mc Graw Hill 2020Availability: Items available for loan: Management and Commerce [Call number: 658.8 JOB] (1).

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