UOJ Online Search for 'su:"Marketing Management"'

A framework for marketing management

By KOTLER, Philip. Delhi Pearson Education 2002 . xv, 352 p. 8178085836

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A practical introduction to business

By KOONTZ, Harold | Fulmer, Robert M.. Illinois Richard D.Irwin 1981 . xvii, 550 p. , Includes appendixes and index. 256025096

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A Preface to marketing management

By PETER, paul J. | Tarpey, lawrence X. | Donnelly, James H., Jr.. Plano Business pub. 1982 . xii, 275 p. , Includes index. 256027129

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Advanced marketing strategy: phenomena, analysis and decisions

By URBAN, Glen L.. Englewood Cliffs Prentice Hall 1991 . xx, 563 p. 138519404

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ADVANCES in services marketing and management research and practice: a research

By Swartz, Teresa A., ed.. Connecticut JAI Press 1992 . (v.1-xvii, 156 p.) 155938543X

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Advertising and marketing /

By KUEGLER, Thomas., Jr.. New Delhi Prentice-Hall 2000 . xxiv, 536 p. , Includes glossary and index 8120317181

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Advertising worldwide

By MOOIJ, Marieke de. New york Prentice Hall 1994 . xxi, 570 p. 132885980

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An introduction to marketing

By AMARCHAND, D. | Varadharajan, B.. New Delhi Vikas pub. 1979 . 298 p. , Includes bibliography. 706906993

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Analysis and evaluation 2006-2007

By Lomax, Wendy | Raman, Adam. Amsterdam Elsevier/Butterworth Heinemann 2006 . xi, 247 p. , Includes index. 750680059

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Analysis and evaluation: , John Williams of marketing knowledge

By Williams, John. Amsterdam Elsevier/Butterworth Heinemann 2006 . 134 p. 750667664

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And the Clients Went Wild!: how savvy professionals win all the business they wa

By KUZMESKI, Maribeth. New Jersey John Wiley 2010 . xvii, 270 p. 9780470601761

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Applications in basic marketing: clippings from the popular business press

By McCARTHY, E.Jerome. Boston Irwin 1990 . viii, 210 p. 256101167

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APPLIED marketing and social research

New York Van Nostrand Reinhold 1982 . xiii, 314 p. 442304374

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Australian marketing management

By KOTLER, Philip. Sydney Prentice-Hall 1980 . 619 p. 72480059

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Basic marketing

By McCarthy, Jerome E.. Georgetown Irwin-Doesey 1979 . xvi, 876 p. 256021384

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Basic marketing: a global managerial approach /

By McCARTHY, Jerome | Perreault, D.William. Homewood Irwin 1993 . xxii, 763 p.- , Index: p. I 1 I 15; Glossary: p. G 1-G 14. 025610509X

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Basic marketing: a global managerial approach /

By PERREAULT, D.William., Jr. | McCarthy, Jerome E.. Boston McGraw-Hill 1996 . xxiii, 833 p.- , Index: p. I1- I 22; Glossary: p. G1-G13. 256139903

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Basic Marketing : , a global managerial approach /

By PERREAULT, William D. | McCarthy, E.Jerome. Boston McGraw-Hill 2005 . xli, 792 p.+CD-ROM , Includes index. 0072525231 | 0072525274 [CD]

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Basic Marketing : , a marketing stratege planning approach

By PERREAULT, William D., Jr. | Cannon, Joseph P. | McCarthy, E.Jerome. Boston: McGraw-Hill, 2008 . xxxvii, 790 p.+ CD-ROM , Includes glossary and index. 007352980X | 9780073227092 (CD)

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Basic marketing: principles and practice

By CANNON, Tom. London Cassell 1990 . xii, 369 p. , Includes glossary and index. 304314110

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Basic marketing; a managerial approach

By McCARTHY, Jerome E.. Homewood Richard D. Irwin 1981 . xix, 762 p. , Includs Glossary& index 256025339

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Basic marketing; a managerial approach

By McCARTHY, Jerome E.. Homewood Richard D. Irwin 1987 . xviii, 749p. 256036497

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Basic marketing; a managerial approach

By McCarthy, Jerome E.. Homewood Richard D. Irwin 1987 . veried pages 256036500

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British financial markets and institutions: an international perspective

By PIESSE, Jenifer. London Prentice Hall 1995 . xx, 356 p. 013647165X

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Building a winning sales team: how to recruit, train and motivate the best

By SCOTT, Gini Graham. Chicago Probus pub. 1991 . ix, 202 p.- , Includes index. 1557382093

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Business and marketing for engineering and scientists

By Curtis, Tony. London McGraw-Hill 1994 . xi, 351 p. , Includes index 77078683

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Business marketing management: an organizational approach text and cases /

By HAAS, Robert W.. Boston PWS-KENT 1992 . xi, 899 p. , Includes Glossary and index. 534929761

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Business marketing: connecting strategy, relationship, and learning

By DWYER, F.Robert. Boston McGrow-Hill 2006 . xxix, 683 p. 71244387

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Businessman's guide to marketing

By Watts, Reginald. London Orient paperbacks 1972 . 154 p. 220668418

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Case studies in marketing: the Indian context

By SRINIVASAN, R.. New Delhi Prentice-Hall 2005 . xviii, 306 p. 8120327713

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Cases in European marketing management /

By QUELCH, John A. | Kashani, Kamran | Vandermerwe, Sandra. Illinois Irwin 1994 . xiii, 525 p.- , Includes index. 256157227

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Cases in markeing management

By DALRYMPLE, Douglas J.. New York John Wiley & Sons 1992 . x, 598 p. 471547468

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Cases in marketing management /

By BERNHARDT, Kenneth L. | Kinnear, Thomas C. Boston Irwin 1991 . xvi, 815 p. 256088322

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Cases in marketing management /

By MOUTINHO, Luiz. Washington Addison-Wesley pub. 1995 . xii, 390 p. 201627442

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Cases in marketing of services: an international collection

By MEIDAN, Arthur. Wokingham Addison-Wesley 1993 . xiv, 304 p. 201565056

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Cases in marketing strategy /

By HISE, Richard T. | McDaniel, Stephen W.. Toronto Charles E.Merrill pub. 1984 . xvii, 676 p. , Includes index. 675201039

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Cases in marketing: orientation, analysis and problems

By GREER, Thomas V.. New York Macmillan 1991 . x, 421 p. 23471352

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CHARTERED Institute of Management Accounting practice & revision kit: (stage 4 paper 14) strategic management accountanc /

London BPP 1996 . xxx, 269 p. 751739316

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CHARTERED Institute of Management Accounting practice and revision kit: (stage 4 paper 14) strategic management accountancy and marketing /

London BPP 1996 . xxviii, 269 p. 751739316

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Classics in consumer behavior

By BOONE, Louis E.. Tulsa oklahoma Petroleum pub 1977 . xi, 441 p. , Include index. 878140301

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Competing by design: creating value and market advantage in new product developm

By Erhorn, Craig. VT Oliver wight pub. 1994 . xiii, 290 p. 939246449

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Competitive Marketing Strategy

By Czepiel, John A.. New Jersey Prentice hall 1992 . xvii, 491 p. 131430823

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Competitive Marketing Strategy: Developing maintaining and defending competitive

By Brown Linden. Melbourne Macarthur Press 1990 . viii, 410 p. 170072363

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Concurrent marketing: integrating product, sales and service

By Cespedes, Frank V.. Boston Harvard Business School Press 1995 . xxvii, 307 p. 875844448

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Consumer behaviour: advances and applications in marketing

By EAST, Robert. London Prentice Hall 1997 . xxii, 356 p. 133593169

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CONSUMER behaviour: implications for marketing strategy

By Hawkins, Del. Sydney Richard D. Irwin 1994 . xxvi, 572 p. 256143390

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Consumer marketing: language and concepts

By BOLAND, R.G.A. | Oxtoby, R.M.. London English Universities press 1974 . viii, 101 p. , Includes glossary. 340174668

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Contemporary Marketing

By BOONE, Louis E.. New York Dryden press 1992 . xvii, 683 p. - 30540186

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Contemporary Marketing

By BOONE, Louis E. | Kurtz,David L.. Hinsdale Dryden press 1974 . xviii, 491 p. - , Includes glossary & index. 30885183

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Core module one: market relations

By BUSINESS. London BPP Pub. 1996 . viii, 189 p. 751770108

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