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Consumer behavior and marketing strategy

By PETER, J Paul. Boston McGraw-Hill 2005 . xxv, 578 p.- 72864877

By PETER, J Paul. Boston McGraw-Hill 1996 . xxv, 738 p.- , Includes glossary and index. 256139040

By Peter, J.Paul | Olson, Jerry C.. New Delhi Tata McGraw-Hill 2010 . xvi, 579 p. , Includes glossary and index. 70601585

By HAWKINS, Del .I.. Boston Irwin McGraw-Hill 2001 . xxiv, 775 p. 72316020

By Peter, J Paul. Boston Richard D. Irwin 1990 . xxiii, 608 p.- 256079617