SCHIFFMAN, Leon G. Lazar Kanuk, Leslie <br/><br/>
Consumer behavior / 
[by]Leon G.Schiffman, Leslie Lazar Kanuk 
 - 8th ed. 
 - Delhi  Pearson education  2004 
 - xxiv,587 p. 
<br/><br/> Glossary: p. G 1-12 ; Index: p. I1-21 
<br/><br/><label>ISBN: </label>8129701979 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior<br/> Consumer research
<br/><br/><label>Dewey Class. No.: </label>658.834  / SCH