SALES promotion 
/edited by Tony Dakin 
 - Toronto  Coles Pub.  1980 
 - xxvii ,300 p. 
<br/><br/> Includes Index. 
<br/><br/><label>ISBN: </label>81445 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management
<br/><br/><label>Dewey Class. No.: </label>658.8  / SAL