POCKET strategy 

 - London  Profile books  2001 
 - vi, 186 p.- 
 - The economist books .
<br/><br/><label>ISBN: </label>146598 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research
<br/><br/><label>Dewey Class. No.: </label>658.8  / POC