Crainer, Stuart <br/><br/>
The real power of brands: making brands work for competitive advantage 

 - London  Pitman  1995 
 - viii, 214 p. 
<br/><br/> Include Index, Bibliography 
<br/><br/><label>ISBN: </label>273613790 
<br/><br/><label>Dewey Class. No.: </label>658.827  / CRA