PALMER, Adrian <br/><br/>
The business and marketing environment 

 - 2nd ed. 
 - London  McGraw-Hill  1996 
 - xiii, 340 p. 
<br/><br/><label>ISBN: </label>77092627 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management
<br/><br/><label>Dewey Class. No.: </label>658.8  / PAL