LOVELOCK, Christopher H. <br/><br/>
Services marketing 

 - 2nd ed. 
 - London  Prentice-Hall International Inc.  1991 
 - xvi, 526 p. 
<br/><br/><label>ISBN: </label>138070172 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management
<br/><br/><label>Dewey Class. No.: </label>658.8  / LOV