GREEN, Paul E. Tull, Donald, S Albaum, Gerald <br/><br/>
Research for marketing decisions / 
[by] Paul E.Green, Donald S.Tull, Gerald Albaum 
 - 5th ed. 
 - New Delhi  Prentice-Hall  1999 
 - xii, 784 p. 
<br/><br/> <br/>Includes appendixes and index 
<br/><br/><label>ISBN: </label>8120307577 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research
<br/><br/><label>Dewey Class. No.: </label>658.83  / GRE