Bettinghaus, Erwin, P. <br/><br/>
Persuasive communication 
/[by] Erwin P.Bettinghaus 
 - San Francisco  Rinehart press  1968 
 - x, 308 p. 
<br/><br/> Includes bibliography and index.<br/> 
<br/><br/><label>ISBN: </label>30665701 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Communication-Persuasive
<br/><br/><label>Dewey Class. No.: </label>302.2  / BET