Kassarjian, Harold H. <br/><br/>
Perspectives in consumer behavior 

 - New Jersey  Prentice Hall  1991 
 - viii, 616 p. 
<br/><br/><label>ISBN: </label>136604404 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior
<br/><br/><label>Dewey Class. No.: </label>658.8  / KAS