DAVAR, Rustom S. Davar, S.R. Davar, N.R <br/><br/>
Modern marketing management 
/[by] Rustom S.Davar, Sohrab R.Davar, Nuslin R.Davar 
 - 7th ed. 
 - New Delhi  Universal Book stall  1992 
 - xxv, 694 p. 
<br/><br/> Includes appendixes, bibliography & index. 
<br/><br/><label>ISBN: </label>8185461317 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management
<br/><br/><label>Dewey Class. No.: </label>658.8  / DAV