Berry, Michael J.A. Linoff, Gordon <br/><br/>
Mastering data mining  : the art and science of customer relationship management 
/ Michael J. A. Berry, Gordon Linoff 
 - New Delhi  Wiley  2014 
 - xviii, 494 p. 
<br/><br/>  <br/>Includes index 
<br/><br/><label>ISBN: </label>9788126518258 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Data mining
<br/><br/><label>Dewey Class. No.: </label>006.312  / BER