FEARON, Robert <br/><br/>
Advertising that works: how to create a winning advertising program for your com 
/[by] Robert Fearon 
 - Chicago  Probus pub.  1991 
 - viii, 205 p.- 
 - The entrepreneur's guide series .
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>1557381690 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising
<br/><br/><label>Dewey Class. No.: </label>659.1  / FEA