WHITE, Roderick <br/><br/>
Advertising 

 - 4th ed. 
 - London  McGraw- Hill  2000 
 - vii, 317 p. 
<br/><br/><label>ISBN: </label>77094581 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising
<br/><br/><label>Dewey Class. No.: </label>659.1  / WHI