Chitty, William. <br/><br/>
Services marketing 
/  William Chitty...[et ai.] 
 - 2nd ed. 
 - Australia  Oxford university press  2019 
 - xxxiii, 509 p. 
<br/><br/> Includes glossary and Index 
<br/><br/><label>ISBN: </label>9780190303167 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Services - Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / SER