Sutton, John <br/><br/>
Sunk costs and market structure : price competition, advertising, and the evolut 

 - Cambridge  The MIT press  1992 
 - xiv, 577 p. 
<br/><br/><label>ISBN: </label>262193051 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Industrial organization
<br/><br/><label>Dewey Class. No.: </label>338.6  / SUT