BARAN, Roger J. Galka, Robert, J Strunk, Daniel, P <br/><br/>
Customer relationship management / 
[by] Roger J.Baran, Robert J.Galka, Diniel P.Strunk 
 - Andover  Cengage Learning  2011 
 - 308 p. 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>8131505189 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Customer relation<br/>Marketing management
<br/><br/><label>Dewey Class. No.: </label>658.812  / BAR