Consumer behavior and marketing action [by] Henry Assael
By: ASSAEL, Henry.
Publisher: Andover Cengage Learning 2011Edition: 6th ed.Description: xviii, 718 p.ISBN: 8131500365.Subject(s): Consumer behaviour | Consumerism
| Motivation research-MarketingDDC classification: 658.8342
| Item type | Current location | Collection | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
Books in Stacks (S)
|
Management and Commerce Science & Technology | S | 658.8342 ASS (Browse shelf) | Available | 182044 |
Includes index.
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