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Cases in marketing management: issues for the 1990s

By: HINKLE, Charles L.

Publisher: New Jersey Prentice-Hall 1992Edition: 2nd ed.Description: xvii, 650 p.ISBN: 131163515.Subject(s): Marieting managementDDC classification: 658.8

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Item type	Current location	Collection	Call number	Status	Date due	Barcode
Books in Stacks (S)	Management and Commerce Science & Technology	S	658.8 HIN (Browse shelf)	Available		203799

Browsing Management and Commerce Shelves , Shelving location: Science & Technology , Collection code: S Close shelf browser

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Previous	658.8 HES Marketing	658.8 HES Service breakthroughs: changing the rules of the game	658.8 HES Successful marketing research: the complete guide to getting and using essential information about your customers and competitors /	658.8 HIN Cases in marketing management: issues for the 1990s	658.8 HIS Cases in marketing strategy /	658.8 HIS Marketing decisions for new and mature products	658.8 HOF Essentials of services marketing: concepts, strategies & cases	Next

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Cases in marketing management: issues for the 1990s

By: HINKLE, Charles L.

Browsing Management and Commerce Shelves , Shelving location: Science & Technology , Collection code: S Close shelf browser