Brand management: research, theory and practice
By: Heding, Tilde | Knudtzen, Charlotte, F | Bjerre, Mogens.
Publisher: London Routledge 2016Edition: 2nd ed.Description: xiv, 307 p.ISBN: 9781138804692.Subject(s): Branding (marketing)DDC classification: 658.827| Item type | Current location | Collection | Call number | Status | Date due | Barcode |
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Books in Reference (R)
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Management and Commerce Science & Technology | R | 658.827 HED (Browse shelf) | Available | 275615 | |
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Books in Reference (R)
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Management and Commerce Science & Technology | R | 658.827 HED (Browse shelf) | Available | 252357 |
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