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Contemporary cases in consument behavior / by Roger D.Blackwell, James R.Enger, W.Wayen Talarzyk

Publisher: Hinsdale The Dryden Press 1977Description: xviii, 407 p.ISBN: 91118.DDC classification: 658.8

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Item type	Current location	Call number	Status	Date due	Barcode
Books in Stacks (S)	Main Library MG (old)	658.8 BLA (Browse shelf)	Available		91118

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Previous	658.5 ASH Production and operations management	658.5 HAN Integrated operations management: adding value for customers /	658.5 KRA Operations management: processes and value chains	658.8 BLA Contemporary cases in consument behavior /	658.8 KOT Marketing management: analysis, planning, implementation, and control	658.8 KOT Marketing management /	658.8 OPE சந்தைப்படுத்தல் = Marketing	Next

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