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Cases in promotional strategy /[by] James F.Engel, W.Wayne Talarzyk, Carl M.Larson

Publisher: Homewood Richard D.Irwin 1971Description: x, 382 p.ISBN: 87317.Subject(s): ManagementDDC classification: 658

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Item type	Current location	Collection	Call number	Status	Date due	Barcode
Books in Stacks (S)	Management and Commerce Science & Technology	S	658 ENG (Browse shelf)	Available		87318
Books in Stacks (S)	Management and Commerce Science & Technology	S	658 ENG (Browse shelf)	Available		87317

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Previous	658 EIG The manager's book of quotations	658 EMO Making management decisions	658 EMO Making management decisions	658 ENG Cases in promotional strategy	658 ENG Cases in promotional strategy	658 EPP Management mess-ups: 57 pitfalls you can avoid(and stories of those who didn't)	658 ETH ETHICS in public management	Next

Includes index.

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