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Advertising manager's handbook

Publisher: Chicago The Dartnell Corporation 1982Edition: 3rd ed.Description: 1088 p.ISBN: 220527.DDC classification: 659.159

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Item type	Current location	Collection	Call number	Status	Date due	Barcode
Books in Stacks (S)	Management and Commerce Science & Technology	S	659.159 STA (Browse shelf)	Available		220527

Previous	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	Next
Previous	659.111 TRO The new positioning: the latest on the world's #1 business strategy	659.111 WAT Reaching the consumer: the elements of product public relations	659.11112 BAR Essentials of media planning: a marketing viewpoint	659.159 STA Advertising manager's handbook	659.19 MED Insult or injury?: an enquiry into the marketing and advertising of British food	659.2 BER Company image and reality: a critique of corporate communications	659.2 CUT Effective public relations /	Next

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