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Retail management : a strategic approach / Barry Berman,P Joel R. Evans

Publisher: New York Macmillan 1986Description: xxiv, 655 p.ISBN: 23086203.Subject(s): Retail-managementDDC classification: 658.87

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Item type	Current location	Collection	Call number	Status	Notes	Date due	Barcode
Books in Stacks (S)	Engineering Library Science & Technology	S	658.87 BER (Browse shelf)	Available	ENG		253492

Previous	No cover image available			No cover image available	No cover image available	No cover image available		Next
Previous	658.81 SOL Proceedings of spie Solar hydrogen and nanotechnology III	658.81 STR Unselling : the new customer experience	658.812 SCO The new rules of sales and service : how to use agile selling, real-time customer engagement, big data, content and storytelling to grow your business	658.87 BER Retail management : a strategic approach	658.87 LEW Retailing	658.87 MAS Modern retailing : Theory and practice	658.872 DEM The rise of the platform marketer : performance marketing with Google, Facebook, and Twitter, plus the latest high-growth digital advertising platforms	Next

Includes appendix, glosary and index.

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