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Principles of Marketing / [by] Philip Kotler, Gary Armstrong

By: KOTLER, Philip.
Publisher: New Delhi Prentice-Hall 2005Edition: 11th ed.Description: xviii, 651 p.ISBN: 8120328256.Subject(s): MarketingDDC classification: 658.8
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Books in Stacks (S) Books in Stacks (S) Main Library
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S 658.8 KOT (Browse shelf) Available 158186
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R 658.8 KOT (Browse shelf) Available 158184
Books in Stacks (S) Books in Stacks (S) Management and Commerce
Science & Technology
S 658.8 KOT (Browse shelf) Available 158185
Books in Reference (R) Books in Reference (R) Management and Commerce
Science & Technology
R 658.8 KOT (Browse shelf) Available 172103
Books in Stacks (S) Books in Stacks (S) Management and Commerce
Science & Technology
S 658.8 KOT (Browse shelf) Available 195046

includes glossary, appendix, references and

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