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An Analytic approach to marketing decisions

Publisher: New Jersey Prentice hall 1991Description: xiii, 368 p.ISBN: 013558826X.Subject(s): Marketing decision makingDDC classification: 658.8

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Item type	Current location	Collection	Call number	Status	Date due	Barcode
Books in Stacks (S)	Management and Commerce Science & Technology	S	658.8 DYE (Browse shelf)	Available		223280

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Previous	658.8 DIL Production and operations management: manufacturing and services /	658.8 DOU International marketing research	658.8 DUN The Marketing Accountability Imperative: driving superior returns on marketing investments /	658.8 DYE An Analytic approach to marketing decisions	658.8 ELE Hire purchase	658.8 ELL Design of office information systems	658.8 ENG Promotional strategy: managing the marketing communications process	Next