Marketing: planning, implementation and control / [by] William M.Pride, O.C. Ferrell
By: PRIDE, William M | Ferrell, O.C.
Publisher: Australia Cengage Learning 2010Description: 564 p.ISBN: 8131512312.Subject(s): MarketingDDC classification: 658.8| Item type | Current location | Collection | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
Books in Reference (R)
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Management and Commerce Science & Technology | R | 658.8 PRI (Browse shelf) | Available | 182036 |
Includes appendixes and index.
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