Marketing strategy and plans / [by] David J.Luck, O.C.Ferrel
By: LUCK, J.David.
Contributor(s): Ferrell, O.C [Author].
Publisher: New Jersey Prentice-Hall 1985Edition: 2nd ed.Description: xvi, 591 p.ISBN: 135583624.Subject(s): Marketing managementDDC classification: 658.8Item type | Current location | Collection | Call number | Status | Date due | Barcode |
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Books in Stacks (S) | Management and Commerce Science & Technology | S | 658.8 LUC (Browse shelf) | Available | 121210 |
Includes index.
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