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Leading Through Relationship Marketing : how winning organisation leverage stakeholder relationships to improve business performance [by] Richard Batterley

Publisher: New Delhi Tata McGraw-Hill 2004Description: x, 206 p.ISBN: 007058396X.Subject(s): Relationship marketing | Customer relations

DDC classification: 658.812

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Item type	Current location	Collection	Call number	Status	Date due	Barcode
Books in Reference (R)	Management and Commerce Science & Technology	R	658.812 BAT (Browse shelf)	Checked out	11/05/2023	181543

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Previous	658.81 STA Management of a sales force /	658.81 STI Sales management decisions, stratedies and cases	658.812 BAR Customer relationship management /	658.812 BAT Leading Through Relationship Marketing : how winning organisation leverage stakeholder relationships to improve business performance	658.812 BEL Take their breath away: how imaginative service creates devoted customers	658.812 BEL Take their breath away: how imaginative service creates devoted customers	658.812 BUT Customer relationship management : concepts and technologies	Next

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