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Kids as Customers: A Handbook of Marketing to Children

By: McNeal, James U.
Publisher: New York Lexington Books 1992Description: xii, 258p.ISBN: 669276278.Subject(s): Youth as Consumers-United StatesDDC classification: 658.8
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Item type Current location Collection Call number Status Date due Barcode
Books in Stacks (S) Books in Stacks (S) Management and Commerce
Science & Technology
S 658.8 MCN (Browse shelf) Available 223746

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