International marketing / [by]Philip R.Cateora, John L.Graham
By: CATEORA, Philip R | Graham, John L.
Publisher: New Delhi Tata McGraw Hill 2002Edition: 11th ed.Description: xxv,694 p.ISBN: 70499470.Subject(s): International trade | Export | International export enterprisesDDC classification: 658.848Item type | Current location | Collection | Call number | Status | Date due | Barcode |
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Books in Reference (R) | Management and Commerce Science & Technology | R | 658.848 CAT (Browse shelf) | Available | 153225 |
Browsing Management and Commerce Shelves , Shelving location: Science & Technology , Collection code: R Close shelf browser
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658.84 STE Management in marketing channels | 658.84 STR E-Marketing / | 658.84 TER International marketing | 658.848 CAT International marketing / | 658.848 HIB Marketing strategy in international business | 658.848 MIL Multinational direct marketing: the methods and the markets / | 658.85 BOL Contemporary retailing |
Includes index.
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