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Fundamentals of modern marketing /[by]Edward W.Cundiff, Richard R.Still, Norman A. P.Govoni

By: CUNDIFF,Edward W | STILL, Richard R | Govoni, Norman, A.P.
Publisher: New Jersey Prentice-Hall 1976Description: 484 p.ISBN: 133412482.Subject(s): Marketing managementDDC classification: 658.8
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Includes index.

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